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Category Archives: Tech Tips with Heather

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LeadStreet Monthly Newsletter

Did you know that RE/MAX LeadStreet has a monthly Newsletter than can be previewed & edited prior to sending out?

Check out this quick tutorial to see how you can view, edit and add contacts for this email!!

How to Preview & Edit..

Log into maxcntr.com, click on LeadStreet, go to Profile.  Once there click at the very topp the “apps” dropdown and choose Monthly Newsletter under the Campaigns section.

This is where you can choose who you want to receive Newsletters as well as edit the Newsletter before it gets sent out (around the 26th of each month).  Follow the instructions to add ALL contacts, choose to subscribe new leads, etc.

To change your Signature section, click on Preferences..

TIP: Update this newsletter and add content that is specific to you and your area!!!  For example, I would add a featured listing and definitely upcoming events for our area (Festivals, Rocket Launch dates)…  this will make this newsletter have more value for your database and help sell the way of life… not just generic canned information!!

Of course if you have any questions, you know how to reach me!!

 

 

 

 


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We are RE/MAX, Hear Us Roar

The RE/MAX, LLC vision: to be the industry’s best – by partnering with brokers, empowering agents and attracting consumers

In a showcase of new resources in the works – including the booj tech platform, enhancements to Momentum, live in-office designation training, and customizable ads – the annual RE/MAX Broker Owners Conference (BOC) in Washington, D.C. displayed RE/MAX moving forward with an unwavering focus on winning.

The RE/MAX, LLC vision shared with 1,200 attendees: to be the industry’s best – by partnering with brokers, empowering agents and attracting consumers.

CEO Adam Contos outlined that vision at the event’s opening session. “We’re a business that builds businesses. We’re playing offense, not defense,” Contos said. “On many levels, RE/MAX is operating with more intensity than ever before.”

“I love the mayhem going on in real estate right now,” said Pete Crowe, Executive Vice President of Business and Product Strategy. “You know why? Because people get distracted. And while they get distracted, we stay focused. While they get distracted, we take action.”

Read The Full Article Here!

WE ARE RE/MAX …. HEAR US ROAR

Courtesy of RE/MAX Elite’s Marketing Department

Other Resources:  For RE/MAX Agents, free to download and use!

RE/MAX, LLC Social Artwork

RE/MAX Creative FB Group – A great place where RE/MAX’ers share their graphics!

 

 


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Listing Checklist!

Got a new listing?  You know you need to get the marketing done but you aren’t sure where to start or exactly what to do?  Check out these Tips from Heather!

 

LISTING CHECKLIST

  • Flyer Completed
  • Postcard Completed
  • Realtor.com Enhancement
  • Zillow.com Enhancement
  • Zillow Walk-Thru Video Completed
  • Website Enhancement
  • Video on YouTube
  • Blog Post on Website
  • Adwerx Enhancement
  • Wk 1 Social Announcement – Photos w/ link
  • Including IG highlighted story
  • Wk 2 – Upload Video to Social
  • Wk 3 – Collage Social Flyer to Social
  • Wk 4 – Link to Property website on Social

SOLD CHECKLIST

  • Sold Client post to Social
  • Sold Blog Post
  • Remove Highlighted Story on IG
  • Send email for Reviews
  • Post Testimonial Graphic to Social
  • Add Testimonial to website

Of course modify these to match your marketing platforms, price of home, etc.  This list should be a great start to your marketing and of course if you have any questions, let me know!  Also, if you would like this checklist in an excel or google drive format, let me know!


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Open House Checklist!

Many agents come to me and are looking for ways to MAXimize their Open House experience so I thought I would put together the 5 basic steps as a checklist for getting people thru the door!

Read more details below the graphic…..

  1. Add the Open House info to the MLS, realtor.com, Zillow & remax.com as well as any other website that will allow you to do this!  This will give consumers searching online the information!
  2. Let neighbors know! Knock or send postcards!  Most of your neighbors chose this area for a reason and when they love their neighborhhood, they will let their friends, co-workers, etc know about the Open House!
  3. Send email to sphere & other agents!  Using e-blast or other email program.. let your prospects looking in this area know as well as other agents who can send their clients to your Open House!  RE/MAX Elite Agents – Heather can set up a FREE mailchimp account and help you through this process!  If you are using our KV system, send out notifications is as easy as 1, 2, 3!
  4. Post info with photos on FB, run targeted ad!  Post your Open House Flyer, Listing Flyerr (you can use the flyer that is automatically sent to you with our Automated Listing Marketing services or Heather can help you create a gorgeous flyer in your Design Center)!  Post this flyer or multiple photos to facebook with a link to the property website for full details and run a local ad on Facebook!  ~Not sure how?  no worries, get with Heather and she can create one for you!
  5. Make sure you have a minimum of 10-15 branded Open House directional signs!  You can gain a lot of eyeballs for your Open House as well as you personally with these branded Open House signs!  Soon people will be telling you that they see your signs EVERYWHERE!  So even if you have a low turn out for your Open House, know that your name has been seen by all of the drive by traffic!!  Put out a minimum of 10-15 signs!!!

Of course this is the basics… if you want to add more, set up your appointment with Heather today!  You know her head is a scary place to be!  😉


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Independence Day Social Graphics

Social Media Graphics & Artwork for RE/MAX Peeps!

Celebrate Independence Day – July 4th

Courtesy of RE/MAX Elite’s Marketing Department

Other Resources:  For RE/MAX Agents, free to download and use!

RE/MAX, LLC Social Artwork

RE/MAX Integra Blog – Social Graphics for RE/MAX Agents, free to download and use!

(Make sure to sign up for the Sold Sign Blog for great RE/MAX stuff)!

RE/MAX Creative FB Group – A great place where RE/MAX’ers share their graphics!

 


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Summer Social Graphics

Social Media Graphics & Artwork for RE/MAX Peeps!

Courtesy of RE/MAX Elite’s Marketing Department

Other Resources:  For RE/MAX Agents, free to download and use!

RE/MAX, LLC Social Artwork

RE/MAX Integra Blog – Social Graphics for RE/MAX Agents, free to download and use!

(Make sure to sign up for the Sold Sign Blog for great RE/MAX stuff)!

RE/MAX Creative FB Group – A great place where RE/MAX’ers share their graphics!

 


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RE/MAX Social Quotes

Social Media Graphics & Artwork for RE/MAX Peeps!

Courtesy of RE/MAX Elite’s Marketing Department

Other Resources:  For RE/MAX Agents, free to download and use!

RE/MAX, LLC Social Artwork

RE/MAX Integra Blog – Social Graphics for RE/MAX Agents, free to download and use!

(Make sure to sign up for the Sold Sign Blog for great RE/MAX stuff)!

RE/MAX Creative FB Group – A great place where RE/MAX’ers share their graphics!

 

 

COURTESY OF RE/MAX ELITE MARKETING DEPARTMENT

above the crowd

DARE TO DREAM

decide to rise

RISE ABOVE

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Father’s Day Social Artwork

RE/MAX Father’s Day Social Artwork

Facebook Covers and artwork for our agents to use!

Feel free to download and use for your Facebook and other social platforms.

Courtesy RE/MAX Elite’s Marketing Department

Other Resources:  For RE/MAX Agents, free to download and use!

For even more social image options, check out RE/MAX LLC’s designs by clicking HERE or go to Maxcntr.com> RE/MAX Marketing> Digital & Social!

RE/MAX Integra Blog – Facebook Cover Artwork for RE/MAX Agents, free to download and use!

RE/MAX Creative FB Group – A great place where RE/MAX’ers share their graphics!

FATHER’S DAY

 

 


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A Moment with an Elite Agent – Kelsey Friedrich, REALTOR

Technology & Marketing Coach, Heather Holliday interviewing our Video Rockstar Kelsey Friedrich!

Q: You are killing it with video Kelsey, what made you decide to implement video into your business?

A: Starting in real estate at 18 years old was really tough because people thought I was too young… using video really allowed me to connect better with my clients versus email and text.

 

Q: What was your biggest hurdle getting starting?

A: Not knowing where to start, what software to use or ideas for videos. You knew it was something you wanted to do but getting started was hard.

 

Q: How has RE/MAX Elite helped you with your video strategy?

A: Organizing the Video Boot Camp with Michael Thorne & Jesse Peters last year it gave me a ton of information and strategies to use and RE/MAX Elite set up the Video studio which allowed me to get started with my videos. I now have my own studio but RE/MAX Elite helped guide me through the process with ideas, techniques and encouragement and I don’t think I could have gotten as far as I have so quickly without it….

 

Q: How has doing video helped your with your business?

A: It has helped people get to know me before working with me, I feel authentic and I get a lot of responses that I am helping people with real estate knowledge…… and it gets a lot of traction and engagement with my social sphere. 😉


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Elite Tech Expo 18

We are Super Excited for our First Annual Elite Tech Expo!

REGISTER HERE: http://elitetechexpo.com

About the Speakers..

Sue “Pinky” Benson, RE/MAX Dream – Facebook LIVE!  
Sue has been a speaker for the last two years at the RE/MAX Int’l Convention and was also recently named Top Facebook Live Influencer by BombBomb and has been spotlighted in a variety of Real Estate Magazines!  Join Sue as she goes over Facebook and building your influence through video.  Tips, Tricks and techniques.
Neal “The Deal”  Mitchell, Curaytor – Facebook Marketing & Ads.  
Whenever you see Chris Smith speaking at an event you will find Neal!  Curaytor is a digital marketing and sales platform that is currently one of Inc’s 500 Fastest Growing Companies in America!   If you are looking for tricks & tricks on generated leads on Facebook, especially with all of the upcoming changes, you won’t want to miss this presentation!
Chris Theil, RE/MAX of Stuart – Grab them by the eyeBALLS
Video Marketing for real estate!  I have been watching Chris for several years now and watching his business #BOOM with his outside the box videos and keeping me entertained.  Chris did his presentation this year at the RE/MAX R4 Convention and it was my favorite!
Lunch will be catered by Chef Shawn Fortenberry with Prestige Title!
June 18th 10am-2pm
Space Coast Association of REALTORS®

REGISTER HERE: http://elitetechexpo.com

THANK YOU TO OUR SPONSORS FOR MAKING THIS EVENT POSSIBLE!!!

Prestige Title of Brevard

Kim Osman Insurance

Happy Home Inspections


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